Advertisers
Dentsu Reveals Why Gaming Is Advertising’s Next Big Frontier
Discover why gaming is advertising’s next frontier. Learn key insights from Dentsu’s 2024 report on...
BLOG
This is what the future sounds like
Get deeper insights into in-game audio, check out our perspectives on the latest industry trends, and learn more about life at Odeeo.
Advertisers
Why Casual Gaming is the Advertising Channel Brands Can’t Ignore
Explore why casual gaming is a game-changing ad channel, with 200M daily players and innovative ad...
Case Study
Case Study: Department for Work and Pensions Leverages In-Game Audio Ads
DWP boosts trust & engagement with Universal Credit claimants using in-game audio ads, driving a...
Case Study
Case Study: Costa Coffee Brews Success with Odeeo
Costa Coffee boosts awareness and trust with Odeeo's in-game audio ads, reaching engaged audiences...
Hyper-Casual
Navigating the Future of Mobile Gaming: Insights from Kwalee’s John Wright
John Wright, VP at Kwalee, shares insights on mobile gaming's evolution, challenges, and the future...
Advertisers
How Gamers Are Shaping the Future of Advertising
Discover how gamers are transforming advertising with insights from 'The Many Ways We Play' report....
Advertisers
Revisiting Cannes Lions 2023 Winners
Let's explore the Cannes Lions 2023 highlights and see how creativity shined in the Audio & Radio...
Advertisers
Big Brands, Big Plays: Why Everyone Needs an In-Game Advertising Strategy
Mobile ads on fire, but in-game ads rule the future: IAB study unveils why brands need a gaming...
Mobile Games
Gaming in 2024: A Look at Trends and Breakout Successes
Explore the promising landscape of mobile gaming in 2024! Discover insights on ad spend, breakout...
From Odeeo
Revolutionizing In-Game Audio Monetization with the Odeeo Portal
Introducing Odeeo Portal: Revolutionizing in-game audio monetization with control, analytics, and...
Audio Advertising
Hitting Play on the Future: Programmatic Audio's Rise
Explore the dynamic landscape of in-game audio advertising, its programmatic evolution, and the...
Advertisers
Odeeo Reveals Peak Playtimes for Advertisers
75M Ad Impressions Reveal Hotspots: Mobile Gamers Crave Early Mornings & Weekend Evenings
From Odeeo
Unveiling Odeeo SDK 3.0: The Next Frontier in Ad Integration
Elevate in-game audio ads with Odeeo's new SDK. Effortless integration, real-time insights, and...
Advertisers
Playing to Win With In-game Audio Advertising
Odeeo's CEO and co-founder break down how in-game audio ad attributes fuel advertiser performance.
From Odeeo
Odeeo Sees 566% Net Revenue and 260% Daily Active Users Growth in 2023
2023 marks third year in a row of exceptional performance across audience growth, publisher...
From Odeeo
Odeeo Joins Deloitte Launchpad
Deloitte Launchpad selects Odeeo, a driving force in global in-game audio innovation
From Odeeo
Otonal and Odeeo Partner to Bring In-Game Audio Ads to Japan’s 70 Million Mobile Gamers
Innovative collaboration brings new format to market with the world’s largest in-game solution
Mobile Games
How Mobile Games Boost Mental Well-Being
Dive into the transformative potential of mobile gaming with Skillprint's remarkable study on...
Mobile Games
Gaming Upfronts 2023: The Power of Audio Advertising Unveiled
Explore the innovative world of in-game audio advertising, connecting advertisers with diverse...
Mobile Games
So You’re Looking to Get Started with In-Game Advertising
Discover the power of in-game audio ads and the steps to get started for advertisers of all sizes.
Advertisers
Meet Odeeo In October
Join Odeeo this October for a month of innovation, networking, and excitement! Explore the impact...
Audio Advertising
Sonic Spotlight: Exploring Dentsu's Attention Economy Research
Dive into Dentsu's Attention Economy Team's groundbreaking research, uncovering the influential...
Audio Advertising
Event Insights: Mobidictum Istanbul & WN Cyprus
Our team shares key takeaways and trends shaping the future of gaming and advertising from their...
Mobile Games
Mobile Gaming Triumphs in H1 2023
Discover 2023's mobile gaming boom: $67.5B global spending, up 5.3% YoY, signaling a remarkable...
From Odeeo
5 Questions With Rohan Premnath
Explore our EMEA Commercial Lead Rohan's journey, conquering industry challenges. Uncover his...
Event
Meet Odeeo In September
Join Odeeo in September for innovation, networking, and excitement! Explore the impact of in-game...
Press
Odeeo's Amit Monheit on Audio Learning from Programmatic's Past
Odeeo's CEO Amit Monheit explores leveraging programmatic audio growth without the 'growing pains'...
Press
Odeeo Appoints Rohan Premnath as EMEA Commercial Lead
Highlighting Odeeo’s continued expansion of its in-game audio advertising solution, Rohan’s...
From Odeeo
The Current State of In-Game Audio
Odeeo's CEO Amit Monheit shares insights on in-game audio, emphasizing transparency, trust, and...
Audio Advertising
Odeeo's Amit Monheit talks on The Mobile Games Market in PocketGamer.biz Interview
Amit Monheit, spoke to PocketGamer.biz about the biggest challenges facing the mobile games...
Press
NumberEight & Odeeo Launch Platform for Women in Tech
Odeeo and NumberEight launch womendontplay.com—a platform fostering gender equity and diversity in...
From Odeeo
Odeeo has been shortlisted for Mobile Games Awards 2023
Odeeo has been shortlisted for PocketGamer.biz’s Mobile Games Awards 2023 in the Best Advertising &...
Odeeo's Amit Monheit on Boosting Game Revenue and LTV with Audio Ads - PocketGamer.biz Interview
Odeeo's CEO and co-founder talks at PGC London 2023 about how the company's audio ads delivered...
Advertisers
Odeeo Partners with ANY-EVER for Exceptional In-Game Audio Experience
ANY EVER and Odeeo enter into an exclusive partnership on in-game audio marketing in Germany
Press
Odeeo's Liat Barer on Mobile Gaming Insights
Odeeo's VP Product Liat Barer discusses audio's impact on mobile gaming and emphasizes gender...
Press
Odeeo's Amit Monheit on Audio's Game Marketing Revolution
Amit Monheit, CEO and co-founder of Odeeo, gives his perspective on how advertising will change in...
Audio Advertising
Why Audio Ads Are What’s Next in Ad Monetization
Amit Monheit and Ryan Rummery discuss 'The Sound of Incremental Revenue' and why audio ads are the...
From Odeeo
Odeeo's Audio Ad Platform for Mobile Games Sees 300% Growth
300% YoY revenue growth, 300% DAU growth in 2022, 1 billion ads served, 10 billion ad opportunities...
Audio Advertising
Why Audio Ads are the Sound of Mobile Gaming’s Future
In-game audio is an emerging format that might be their salvation. But why? What is it that makes...
From Odeeo
How I’ve Learned to Ride Through Sonic Waves
Odeeo’s Co-founder & CEO Amit Monheit shared his 4 key takeaways after two years of building the...
AppLovin
Odeeo Launches First In-Game Audio Ads Adapter for MAX
To boost in-game audio, this adapter ensures smooth adoption of Odeeo's solution, letting...
Audio Marketing
Five Musts for Integrating Audio Ads Into Hyper-Casual Games
Audio ads represent a new revenue stream for your hyper-casual game. But how do you implement them...
Audio Advertising
3 Reasons Advertisers Should Choose Gaming for Audio Ads
Audio, the fastest-growing ad format, thrives in podcasts and streaming. Now, untapped growth lies...
Audio Marketing
In-Level and In-Ear: The future of ad monetization
IAB reports audio's 58% YoY growth, making it a rapid-growing ad segment. Developers can boost ad...
From Odeeo
How Developers Can Survive Google’s Ad Policy Changes
Odeeo's Co-Founder & CEO Amit Monheit discussed Google's upcoming ad policy changes and what...
From Odeeo
Odeeo Secures $9M Investment to Grow In-Game Audio Advertising
Odeeo, the pioneer of audio advertising for mobile games, announces its latest round of investment...
From Odeeo
Odeeo 2021 – Riding Sonic Waves
As Odeeo we accomplished so many great things in 2021, and now it's a good time to take a moment...
From Odeeo
Key Takeaways From DOF Podcast Part II
Co-Founder and CEO Amit Monheit talks about how Odeeo’s revolutionary audio ad formats monetize...
From Odeeo
Key Takeaways From DOF Podcast
Amit Monheit delves into audio ads and mobile gaming with Michail Katkoff and Eric Seufert.
From Odeeo
Hear Us at Deconstructor of Fun Podcast
Odeeo's CEO Amit Monheit joins Deconstructor of Fun with Eric Seufert and Michail Katkoff,...
Audio Marketing
Changing The Game For Hyper-Casual Monetization
At Odeeo, our mission is to create a better in-game user experience that respectfully connects...
Audio Marketing
Audio, A Sonic Way of Advertising
Step into the new age of advertising with Audio! A user-friendly format offering a solid...
From Odeeo
The Odeeo Odyssey
Learn how Odeeo designed with a clear mission of innovative ad format to break out of “audio-first”...